How We Got Started
Back in 2012, we couldn’t find curated boutiques we loved close to home—you know, those special shops you discover when traveling and tell your friends about. So we created Huiminsaostore, a shopping destination that’s easy, exciting, and full of the best brands with cool stories.
What We Do
We want to make shopping fun and easy, and for you to feel effortlessly cool, confident, and ready for wherever life takes you. The magic is in the mix of our curation—we search, sift, design, and refine, letting you discover the best products and lifestyle inspiration.
Our Huiminsaostore Brands
We create our collection with your (and our!) lifestyle in mind. When designing our custom prints and one-of-a-kind silhouettes, we're inspired by heritage fabrics, beautiful interiors, and vintage textiles. Our style is classic but never basic. We have closet essentials, but it's the standout dresses, thoughtful details, and pieces with personality, for all parts of your life, that set us apart.
Back in 2012, we couldn’t find curated boutiques we loved close to home—you know, those special shops you discover when traveling and tell your friends about. So we created Huiminsaostore, a shopping destination that’s easy, exciting, and full of the best brands with cool stories.
What We Do
We want to make shopping fun and easy, and for you to feel effortlessly cool, confident, and ready for wherever life takes you. The magic is in the mix of our curation—we search, sift, design, and refine, letting you discover the best products and lifestyle inspiration.
Our Huiminsaostore Brands
We create our collection with your (and our!) lifestyle in mind. When designing our custom prints and one-of-a-kind silhouettes, we're inspired by heritage fabrics, beautiful interiors, and vintage textiles. Our style is classic but never basic. We have closet essentials, but it's the standout dresses, thoughtful details, and pieces with personality, for all parts of your life, that set us apart.



